Prime Minister Narendra Modi will address his fellow Indians through his monthly radio programme Mann Ki Baat at 11 am on Sunday. This will 79th of edition and will be broadcast on the entire network of AIR and Doordarshan and also on AIR News and mobile app. According to an official statement, the programme will also be available on the YouTube channels of AIR, DD News, the Prime Minister’s Office (PMO) and the information and broadcasting ministry. The PM might talk about the ongoing pandemic and the Indian contingent participating in the Tokyo Olympics.
However, Maan Ki Baat has generated over ₹30.80 crores as revenue since its inception in 2014. The Union and Broadcasting minister Anurag Thakur said, “Prasar Bharati has broadcast 78 episodes of the ‘Mann Ki Baat’ programme till date on its All India Radio and Doordarshan network and also on social media platforms”. He further informed the media that data showed by the Broadcast Audience Research Council (BARC), the cumulative reach of the viewership of the radio programme was estimated to range from approximately 6 crores to 14.35 crore during 2018 to 2020.
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